The blog is an informal platform for Andrew and Dave to discuss the ins and outs of starting a seafood promotion program. It's no picnic... or is it one big picnic with tons of great seafood?! You decide. Loosen your tie and weigh in on current topics here.

Posts Tagged ‘Seafood for the Future’

Surf, Music, Baja Fish Tacos~ Join Us!

Wednesday, August 4th, 2010

Most people think that Dave and I just examine seafood all day long, cramped up in cubicles surrounded by fish heads; Dave with his microscope and me with my knife kit. Finally we can show you that isn’t the case. Fish Tacos anyone???

We are teaming up with The Orange County Chapter of the American Institute of Wine and Food (AIWF) to put a healthy and sustainable twist on Baja fish tacos with a Sustainable Summer Event on Saturday, August 7 at Shelter Surf Shop on Fourth Street in Long Beach. We are going to be featuring some of the freshest fish tacos with seafood provided by Status Seafood. We will of course be educating our happy guests on what seafood to eat, how to buy it, and where to buy it.

Why Come?

Music- Featuring the folksy surf music of Seth Pettersen, guests will feel like they’ve just stepped off the beach; a perfect backdrop for Baja-style beach cuisine

Cerveza- Why not wash down a bit a fresh, crisp and slightly spicy seafood delight with a cool refreshing beer?

Education- What does sustainable even mean? Learn how to de-mystify the fish menu.

Great Food- Lightly spiced Mahi fish tacos with hand made salsa and chipotle cream, scallop ceviche with grill citrus, and more!

More Details

The event will take place from 6 p.m. to 10 p.m. on Saturday, August 7, 2010 at Shelter Surf Shop, 2148 E. 4th Street, Long Beach, CA 90814. A $10 donation will be requested in exchange for food and beer. This event is for the 21 and older crowd.

The American Institute of Wine and Food is a nonprofit organization and public charity dedicated to promoting health and well-being through the enjoyment of good food, drink, and fellowship that comes from dining together around the table. Known for its signature program Days of Taste where chefs and farmers teach fourth and fifth graders how food moves from farm to table, the AIWF has 27 chapters with more than 4,000 members nationwide.

Don’t Clam Up For Clams

Wednesday, June 16th, 2010

How many times have you actually yearned for a bowl of clams? Probably not too many. Clams seem to play dress up with the garnish in a market’s seafood case, appearing as nothing more than an ornamental. Who actually buys those things? Unfortunately these hard shelled delicacies are not on the shopping list of too many diners here in the US. Is it because of the shells? Is it their seemingly complex nature? Nevertheless, Seafood for the Future has decided it is time to start selling the clam.

Before digging into the clam, we wanted to get into the minds of the shopper to see why a lifetime supply of clams might not be on their wish list. After asking 30 people what they consider when buying seafood, 27 of the 30 answered freshness (let’s just assume they didn’t know sustainability was an option). This is an understandable response considering it can be very deceiving buying seafood in the market, especially given all the trickery associated with storage, labeling, and the use of preservatives. It is, however, universally accepted that live seafood is always freshest. So here is a fact that could perk the palettes of even the most-cynical shopper: Clams are always sold alive, in essence making them the freshest seafood in the market.

How about sustainability? It is important to note that most of the clams sold in the market are farmed, and all of them are sustainable (so think twice about saying farmed seafood is bad). Farmed hard shell clams do not need to be fed; clams grow organically by filtering plants and micro-organisms from the water, essentially cleaning the water in the process. Clams are a heart-healthy choice, as they are low in fat and rich in omega-3 fatty acids. In addition the protein level of clam is much higher than that of red meat with very few calories.

But in the end, a true gourmand would genuinely assert that clams reign supreme because they are delicious and simple to prepare.

There are three steps to be taken into consideration when cooking clams:

1. Rinse the clams and make sure they are devoid of excess dirt.

2. Add whatever delicious ingredients you want right into the pot to make clams in a broth, or just walk straight to the grill and throw them right on there.

3. Get your hands dirty and dig in.

Here are a few simple ideas and tips:

Note-always assume about 1/2 pound of clams per person
Drink suggestions: Riesling, Chardonnay, Beer (Pale Ale)

Grilled clams with BBQ Sauce
After the clams are clean, place them directly on the grill and cook until the shells are open. With a small brush slather the meat with your favorite BBQ or steak sauce and eat right off the grill.

Steamed Clams with Zucchini, Tomato and Chickpeas
In a pot add your steams clams, one can of garbanzo beans, sliced zucchini, a dash of wine, water and some fresh herbs. Cook until the clams are fully opened. Soak up the juices with a large crusty baguette.

Sauteed Clams with Garlic Butter
In a hot pan with olive oil add two cloves of chopped garlic, clams with the shell on and some fresh parsley. Saute until the clams are open. Pour the butter into a bowl over the clams when finished.

Are you hungry yet?

First Press Event!

Tuesday, September 22nd, 2009

Chef-Brian-Casey
Two hours ago, we held the first Sustainable Seafood Featured Tasting here at the Aquarium of the Pacific to coincide with the launch of the new website, the new look, and the fantastic new logo. I think it’s fair to say that it was a resounding success, with all the chefs bringing their A-game and all of the participants, judges, and members of the media looking full and happy. (more…)

And More Burgers…

Tuesday, June 2nd, 2009

While Dave was surrendering to his craving for red meat on one side of town, I was simultaneously in search of the best burger south of Long Beach.  I must admit, while Dave’s pictures and ketchup stains do look appealing, and encourage my desire to have a burger eating contest with myself at this very moment in time, I am fairly confident that the burger at The Crow Bar  in Corona Del Mar might be the sole deity in the pantheon of burger gods and goddesses (but that is yet to be proven—see me 100 pounds from now). Before I get into the juicy details of my burger tryst, it is important to recognize how eating a burger relates to sustainable seafood.

The underlying dilemma that we face as a seafood advisory program is that ultimately we are working to transform American dining habits.  Our success is gauged by the decrease in demand for unsustainable seafood, and the increase in consumption of a diversified plate of food; all of which should protect our seafood supply and marine eco system.  A current snapshot of consumer preference reflects a fairly uninspiring palette, laden with the erroneous assumption that each and every meal should contain meat or fish, and in most cases, in amounts that exceed 8 oz . This think big–fill the plate mentality has given birth to the current trend of super-sizing. Huge portions, all-you-can-eat-buffets, and extra-large “single servings” of chips, candy bars, and other snack foods can all act as the entry fee into a club of American restaurants. This effectively misleads the consumer into visualizing an inexhaustible supply of fish and meat, and hedges against our argument that eating smaller portions of responsible food is a means by which to ensure the future of seafood.

Large portions of food are fundamentally contrary to the spirit of sustainable dining. The culinary point of diminishing returns is that point at which each bite isn’t quite as good as the previous bite.  From a chef’s perspective, this is the motivation to create magic in small portions- the idea that each bite beyond that first delectable love affair with a new flavor only acts to rival your overall perception of that dish.  This is the foundation of tapas, tasting menus, small plates, and quite frankly the mini burger or “slider”.  If the national standard for seafood portion size dropped from the current 8 oz. of fish to 4 oz., a significant change could occur in species biomass, and could effectively reduce pressure on certain fish species. 

So how does this related to that enigmatic burger at The Crowbar? Chef Scott Brandon appreciates the notion of less is more, and his mission for ‘the crow bar and kitchen’ is a focus on quality and good community stewardship.  In direct contrast to the movement of bigger=better, Chef Scott creates a burger at Crowbar that uses only 1/4 pound of all natural angus and prime beef, the perfect amount needed to create one of the most flavor-packed burger experiences in the nation.  The bun was fresh, soft and lightly grilled on both sides with a flawless crumb.  The interior of the bun was brushed with their secret sauce; sweet and wholesome with enough vinegar to cut through the richness of the burger.  The meat to bread ratio was spot on.  Nestled underneath the burger patty was a thin slice of onion so flavorful I wanted to eat it for dessert.  The first bite of the burger revealed a fresh beef flavor intermingling with cool crisp butter lettuce, sweet vine ripe tomatoes, and sharp cheddar cheese.  Flavor country anyone?  Each subsequent bite yielded the same culinary melody of fresh meat, sharp cheese, and smoky goodness, all washed with the freshness of those ripe tomatoes and cool lettuce.  By the time I finished my burger, I wasn’t hungry, but I wasn’t full either.  I was content.  An idea that is the ultimate foppery in the modern food world; the essence of eating slow, enjoying the luxury of good food, and quantifying it’s worth not in ounces but instead culinary currency—flavor.

The burger at The Crow Bar is more than portion, it is about adopting a habit that encourages people to appreciate the food they eat and the craft within.  The more we become attached to our food, their sources, and the intricate nature that lives in each bite, we can appreciate our diverse connection with our ecosystem.